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Showing results by Matthew Dixon

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  • The Challenger Sale
    The Challenger Sale (Paperback) Brent Adamson, Matthew Dixon

    Shares the secret to sales success: don't just build relationships with customers. This title argues that classic relationship-building is the wrong approach.

    $19.72 $24.09
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  • The Challenger Customer
    The Challenger Customer (Paperback) Matthew Dixon, Brent Adamson

    Based on new CEB research from thousands of B2B marketers, sellers and buyers around the world, this book shows you how to find these 'mobilizers' and equip them with the tools to effectively challenge their own organizations on your behalf.

    $24.24
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  • The Effortless Experience
    The Effortless Experience (Paperback) Matthew Dixon, Nicholas Toman

    Conventional Wisdom holds that to increase loyalty, companies must "delight" customers by exceeding service expectations. But no matter how exciting special deals may be, the "dazzle factor" does not solve customer problems.This book presents a breakthrough idea about how to win customer loyalty.

    $19.30
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  • The Challenger Sale
    The Challenger Sale (English, Hardback) Matthew Dixon, Brent Adamson

    Based on an exhaustive study of thousands of sales reps across multiple industries and geographies, this title argues that classic relationship building is a losing approach, especially when it comes to selling complex, large-scale business-to-business solutions.

    $23.99 $28.95
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  • The Effortless Experience
    The Effortless Experience (English, Hardback) Matthew Dixon, Nick Toman

    Describes how many companies erroneously believe that customer loyalty is won by dazzling them, but that research and surveys show that loyalty is based on delivering on basic promises and offers insights for companies to use to improve brand loyalty.

    $26.44 $29.95
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  • The Challenger Sale
    The Challenger Sale (English, CD-Audio) Matthew Dixon, Brent Adamson

    What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them. The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their...

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  • The Challenger Sale
    The Challenger Sale (German, Hardback) Matthew Dixon, Brent Adamson

    Wie fädelt man heute Deals ein und zieht große Fische an Land? Wie entwickelt und gestaltet man erfolgreiche Geschäftsbeziehungen? Einfach die Kunden mit herkömmlichen Mitteln an sich zu binden, das reicht hierfür nicht mehr. Dazu ist der Wettbewerb zu groß, die Kunden der üblichen Ansprache überdrüssig, und deren Ansprüche inzwischen auch zu groß und komplex. ...

    $51.31
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  • The Effortless Experience
    The Effortless Experience (English, CD-Audio) Matthew Dixon, Nick Toman

    Describes how many companies erroneously believe that customer loyalty is won by dazzling them, but that research and surveys show that loyalty is based on delivering on basic promises and offers insights for companies to use to improve brand loyalty.

    $23.92 $30.00
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  • The Curse of Rataal
    The Curse of Rataal (English, Paperback) Matthew Dixon

    On the island of Santorini, a team of archaeologists uncover a find that could change the world's understanding of history. Across the globe in Australia, two detectives struggle to solve a mysterious murder only to find that it is part of a far darker conspiracy. The sunshine of the Gold Coast is darkened by a fierce storm as a group of teenagers fight to survive an attack by strange mythical...

    $26.96
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  • Death by Gold
    Death by Gold (English, Paperback) MR Nick Andrews, MR Matthew Dixon

    After Rick Travis, his son, Mike, and shipmate Yorgo arrive in Gibraltar on their broken-down yacht, they meet Jasper Wells. A retired American soldier who lives on an old power boat on the sea, he tells Mike the story of lost Spanish gold, a tale that begins before the Spanish Civil War and ends after World War II. Information Jasper learned at the American military attaché office in Madrid...

    $18.84
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  • El Vendedor Desafiante
    El Vendedor Desafiante (Multiple languages, Paperback) Matthew Dixon, Brent Adamson Currently Unavailable More details
  • The Formula
    The Formula (English, Paperback) James Thomson M a, Matthew Dixon Currently Unavailable More details
  • The Maintenance Costs of Aging Aircraft
    The Maintenance Costs of Aging Aircraft (English, Paperback) Matthew Dixon

    Examines patterns in commercial aircraft maintenance costs as aircraft grow older to produce lessons about aging aircraft that may be relevant to the Air Force.

    $23.05
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  • Aging Aircraft Repair-Replacement Decisions with Depot-Level Capacity as a Policy Choice Variable (English, Paperback) Edward G. Keating, Don Snyder

    When is it more cost efficient to replace an aircraft rather than continue to maintain it?

    $21.67
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  • The Challenger Customer
    The Challenger Customer (English, CD-Audio) Matthew Dixon, Brent Adamson

    Four years ago, the bestselling authors of The Challenger Sale overturned decades of conventional wisdom with a bold new approach to sales. Now their latest research reveals something even more surprising: Being a Challenger seller isn't enough. Your success or failure also depends on who you challenge....

    $27.53 $40.00
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