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Roberto Verganti

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  • Design Driven Innovation by Roberto Verganti
    Design Driven Innovation (English, Hardback) Roberto Verganti

    Think of game-changers like Nintendo's Wii or Apple's iPod. They overturned our understanding of what a video game means and how we listen to music. This book shows that for truly breakthrough products and services, we must look beyond customers. It offers a fresh view of innovation thinking and practice.

    $29.88 $35.00
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  • Overcrowded by Roberto Verganti
    Overcrowded (English, Hardback) Roberto Verganti

    A more powerful innovation, which seeks to discover not how things work but why we need things.

    $26.55 $32.95
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