Free worldwide delivery with every order
Welcome back (Sign out)

Sales and Marketing books

41,150 items
Sort & refine results
  • Raving Fans! by Kenneth Blanchard
    Raving Fans! (Paperback) Kenneth Blanchard, Sheldon Bowles

    With a new foreword by Ken Blanchard A straightforward and snappy guide to successful customer service from the author of the bestselling The One Minute Manager.

    $8.41 $11.06
    More details
    Ready To Go
  • Brand Brilliance by Fiona Humberstone
    Brand Brilliance (Paperback) Fiona Humberstone $28.96 $35.00
    More details
    Ready To Go
  • The Choice Factory by Richard Shotton
    The Choice Factory (English, Paperback) Richard Shotton

    Before you can influence decisions, you need to understand what drives them. In The Choice Factory, Richard Shotton sets out to help you learn. From priming to the pratfall effect, charm pricing to the curse of knowledge, the science of behavioural economics has never been easier to apply to marketing.

    $20.71
    More details
    Ready To Go
  • How to Style Your Brand by Fiona Humberstone
    How to Style Your Brand (Paperback) Fiona Humberstone $23.77 $30.00
    More details
    Ready To Go
  • The Effortless Experience by Matthew Dixon
    The Effortless Experience (Paperback) Matthew Dixon, Nicholas Toman

    Conventional Wisdom holds that to increase loyalty, companies must "delight" customers by exceeding service expectations. But no matter how exciting special deals may be, the "dazzle factor" does not solve customer problems.This book presents a breakthrough idea about how to win customer loyalty.

    $16.29 $20.63
    More details
    Ready To Go
  • Contagious by Jonah Berger
    Contagious (English, Paperback) Jonah Berger

    How to make products, ideas and behaviours really catch on.

    $11.41 $13.00
    More details
    Ready To Go
  • Hooked by Nir Eyal
    Hooked (English, Hardback) Nir Eyal

    Why do some products capture our attention while others flop? What makes us engage with certain things out of sheer habit? Is there an underlying pattern to how technologies hook us? In this book, the author answers these questions with his years of research, consulting, and practical experience. It also provides readers with practical insights.

    $15.56 $17.88
    More details
    Ready To Go
  • Digital Marketing Strategy by Simon Kingsnorth
    Digital Marketing Strategy (English, Paperback) Simon Kingsnorth

    Understand how to develop and implement digital techniques to your marketing strategy with this complete guide to the process of digital marketing.

    $40.98
    More details
    Ready To Go
  • Sell or Be Sold by Grant Cardone
    Sell or Be Sold (English, Hardback) Grant Cardone

    "Whether you're a salesperson, sales manager, or entrepreneur, Sell Or Be Sold is your guide to effectively selling yourself, your products, and your ideas to anyone!"--Back of jacket.

    $20.83 $24.95
    More details
  • Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal by Oren Klaff
    Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal (English, Hardback) Oren Klaff

    A venture capitalist and popular radio show host teams up with a New York Times bestselling author to explain how to craft and deliver a winning pitch for any occasion by tapping into the evolutionary power of the human brain

    $21.54

    4 stars

    More details
    Ready To Go
  • The Challenger Sale by Matthew Dixon
    The Challenger Sale (Paperback) Matthew Dixon, Brent Adamson

    Shares the secret to sales success: don't just build relationships with customers. This title argues that classic relationship-building is the wrong approach.

    $17.12 $24.09
    More details
    Ready To Go
  • SPIN (R)-Selling by Neil Rackham
    SPIN (R)-Selling (English, Paperback) Neil Rackham

    Provides a set of practical techniques which have been tried in many of today's leading companies with dramatic improvements to sales performance. This text makes the spin-selling method available in paperback and includes a new preface by the author.

    $28.55 $33.95
    More details
    Ready To Go
  • D&AD. The Copy Book by D&AD D&AD
    D&AD. The Copy Book (English, Hardback) D&AD D&AD

    In 1995, the D&AD published a book on the intricate art of writing for advertising. Now, D&AD and TASCHEN join forces to bring you this updated and redesigned edition with essays by 53 leading professionals from across the world. This book isn't just indispensable for marketing writers, but for anyone who needs to win people over online, on...

    $21.55
    More details
    Ready To Go
  • Hegarty on Creativity: There are No Rules by John Hegarty
    Hegarty on Creativity: There are No Rules (English, Hardback) John Hegarty

    Creativity isn't an occupation, its a preoccupation. It is at the very core of what makes us human. Its also a fundamental challenge that everyone faces in the modern world, be they in business, in education or a struggling artist or musician. This book takes 50 provocations and themes that lie at the heart of creative thinking.

    $11.24 $14.95
    More details
    Ready To Go
  • The Ultimate Sales Letter by Dan S. Kennedy
    The Ultimate Sales Letter (English, Paperback) Dan S. Kennedy

    Explains why some sales letters work and most don't. This title shows how to write copy that any business can use.

    $13.18 $14.95
    More details
    Ready To Go
  • Cashvertising by Drew Eric Whitman
    Cashvertising (English, Paperback) Drew Eric Whitman

    Provides comparisons between different types of ads and their success rates in percentages, tips for making a headline in ad work, a look at the benefits of captions under photos, tricks for making people respond to an ad, guidelines on things that should never be written in an ad, and more. Original.

    $14.86 $15.99
    More details
    Ready To Go
  • The Psychology of Fashion by Carolyn Mair
    The Psychology of Fashion (English, Paperback) Carolyn Mair

    What do our clothes say about us?...

    $14.39 $15.95
    More details
    Ready To Go
  • Do Purpose by David Hieatt
    Do Purpose (English, Paperback) David Hieatt

    The best brands in the world make us feel something. They tell us their dreams and what they want to change. They bare their soul. And it touches us. At some point, we stop being customers and become fans. These companies have a reason to exist. They know why they get out of bed in the morning. They have something that most brands don't have: A Purpose. And, it is an incredibly powerful thing. Purpose gives you strength to fight the impossible. It builds your culture. It wins you your fans. It is your back-bone. It is your stubbornness. But more importantly, it helps to stop you from quitting. The pain of quitting a business is one thing. But to quit on a dream is quite another. In Do Purpose, maverick entrepreneur and marketer David Hieatt reveals the intuitive (and often counter-intuitive) principles at the heart of any great purpose driven brand ? and shows how you can apply them to your own. You'll learn : · That ?why' matters · The importance of being first · Why you only need 1,000 true fans · How to find your voice and share your story · How to build a great team and company culture · Why trusting your customers breeds magic Define your purpose. Do one thing well.

    $11.41 $16.95
    More details
    Ready To Go
  • Contagious by Jonah Berger
    Contagious (English, Paperback) Jonah Berger

    The New York Times bestseller that explains why certain products and ideas become popular. ?Jonah Berger knows more about what makes information ?go viral' than anyone in the world? (Daniel Gilbert, author of the bestsellerStumbling on Happiness)....

    $16.60
    More details
    Ready To Go
  • The Sales Bible, New Edition by Jeffrey Gitomer
    The Sales Bible, New Edition (English, Paperback) Jeffrey Gitomer

    The Sales Bible softbound NEW EDITION WITH SOCIAL MEDIA ANSWERS Global sales authority Jeffrey Gitomer's bestselling classic, The Sales Bible, has been updated and appended in this new edition, offering you the ultimate sales methods and strategies that really work every day, in real-world selling situations.

    $20.27
    More details
    Ready To Go